Mastodon has announced it will add quote posts to the platform, and some more news.
The News
Mastodon has announced it is adding quote posts to the platform, a long-awaited feature. Mastodon got a grant by NLnet in 2024 to add quote posts, and they are now sharing an update on their work. Mastodon is adding a variety of features to quote posts, such as giving people the ability to opt out of being quote posted. They will publish the technical work to support quote posts as Fediverse Enhancement Proposals, and Mastodon is currently in the process of writing these proposals. The organisation does not say when quote posts will be added, only noting that it ‘will still take more time to develop.’
For a long time, Mastodon had not implemented quote posts because CEO Eugen Rochko saw them as bad. His main concern is that quote posts lead to ‘dunking’ and toxic behaviour. Dunking refers to the behaviour where people use quote posts to ‘dunk’ on other people’s post, often with the intent that this mocking will lead to their followers to also mock and harass the original poster. Dunking was a visible part of Twitter’s culture, and in popular belief dunking and toxicity became linked together. Research showed a more complicated picture. Hilda Bastian analysed over 30 studies on quote tweeting, and concludes: “There’s conflicting evidence on whether QTs [quote Tweets] increase or decrease incivility, and whatever effect there is, it doesn’t seem to be major.“
In 2023 Mastodon changed their opinion, and first started saying that the organisation was open to implementing quote posts. Still, toxic behaviour via dunking continued to be a main concern. This is visible in the accompanying design research that Mastodon has done in their work on quote posts. Mastodon’s view seems to be that quote posts are toxic at it’s core, saying that “the team started out with a shared view that Quote Posts can be misused.”
Mastodon takes a technical approach to dealing to the purported problem of toxicity of quote posts, and the blog posts lists three features to mitigate it: people can choose if their posts are able to be quoted, people get notified if they are quoted, and there will be the ability to withdraw your post from the quoted context. Bluesky also has these features for quote posts, and they’re generally received well. What I find missing here is a take by Mastodon on the effect of these features on Bluesky. Mastodon sees quote posts as being dangerous, and that is why they will implement some features to mitigate the risk. But do they think that quote posts are being used well on Bluesky? Is Bluesky’s behaviour and culture around quote posts something that Mastodon is striving towards? I’m not clear to me what Mastodon’s answer is here.
Mastodon’s design research also says that they will display quotes in a different way to ‘steer away from dunk culture”‘, a feature not mentioned in Mastodon’s announcement blog post. Mastodon is planning to display a quote post by first showing the quote, and showing the reply below it. This is similar to how Tumblr does quote posts. But it differs from how all other platforms that interoperate with Mastodon display quote posts: fediverse native platforms like Misskey, Akkoma and Streams, as well as connected networks like Bluesky and Threads, all display quote posts by showing the reply at the top, and the quoted post below.
Mastodon’s position is that quote posts are a risky feature invite misuse, and thus need a variety of safety features. But Mastodon is not an isolated platform, it is connected to various other platforms that all have their own ideas about quote posts. If displaying quote posts Tumblr-style (quote above, comment below) is preferred over displaying them Twitter-style (comment above, quote below), what is the expectation on how other platforms should interact with Mastodon quotes? Is Misskey expected to display Mastodon’s quote post differently? Meanwhile, Mastodon is planning to display quotes that originate from Misskey not in the way that Misskey does (Twitter-style), but in their own manner (Tumblr-style), saying that it has “very little impact on the semantics”.
I find these statements hard to square: on the one hand, Mastodon says it how quote posts are displayed has little impact on the semantics of a post, but at the same time it is assumed to have enough of an impact in that it can reduce “dunking culture”. But if the manner a quote post is displayed can impact people’s behaviour, it automatically follows that the manner a quote post is displayed impacts its semantics, as otherwise there would be no impact on people’s behaviour either. But if the semantics of a post are altered by using a different display method for quote posts, than it means that Mastodon is taking an active decision to alter the semantics of posts made on other networks like Misskey and Bluesky.
Mastodon’s choice to use a different way of displaying quote posts than the other platforms in their network opens up a new interesting avenue for federated diplomacy. We’ve seen both ways of displaying quote posts be successful, the way posts are quoted is a significant part of how conversations flow on Tumblr. But what is new here is Mastodon is part of a federated network, and that means that their decisions impact other players, and their decisions have impact on Mastodon as well. This interaction between different display types of quote posts is something we have not really seen before, leading to some interesting new types of negotiations: how Mastodon expect Misskey to display Mastodon quote posts on Misskey? How does Threads feel about having their quote posts being displayed differently on Mastodon? What is the expected behaviour of Bridgy Fed, the bridge that connects Bluesky with Mastodon? All those questions are still open, and I’m curious what the answer will turn out to be.
Tumblr is still planning to join the fediverse. I reported this recently, and now TechCrunch got a followup and a confirmation from Automattic, saying that ‘Automattic declined to share a time frame as to when the migration would be complete, given its scale, but a rep for the company called the progress so far “exciting.”’
The Social Web Foundation (SWF) has announced they are now a formal member of the World Wide Web Consortium (W3C). The W3C tends to favour institutional membership, but the W3C Social Community Group that concerns itself with ActivityPub is open to everyone. The SWF is working on various improvements to ActivityPub, such as adding end-to-end encryption and supporting data portability.
Event Federation is a WordPress plugin that extends the ActivityPub support plugin for WordPress by adding support for WordPress events. The plugin is now officially released as a 1.0 version.
Hexbear is a controversial Lemmy server that let domain expire. The Hexbear domain is now for sale, and an avid bidding war has driven up the price for the domain to over 2300 dollar at time of writing.
ForgeFed is an ActivityPub extension that adds federation support to software forges such as Forgejo. It has gotten a new NLnet grant, with the project now focusing on user research and documentation.
A few weeks ago, Fedidb removed fediverse platfrom GoToSocial from the database after refusing to honor robots.txt, and the GoToSocial developer spoofed data as retaliation. Fedidb developer Daniel Supernault later decided to properly add support for robots.txt, but stopped crawling for the entire fediverse in the meantime while it was implemented. Supernault now confirms that Fedidb honors robots.txt and has added GoToSocial back to the data set.
The Swiss Federal Institute of Technology in Lausanne has set up their own Mastodon server for all community members, including students.
Its another massive week for Pixelfed, growing by another 100k active users and doubling their Kickstarter goal, raising over 100k CAD.
The News
Pixelfed continues to grow rapidly, adding almost 100k monthly active users in a week, and has now almost 300k monthly active users. Just over a month ago, Pixelfed had around 20k monthly active users. Developer Daniel Supernault launched a Kickstarter this week for Pixelfed,Loops and Sup. The Kickstarter proved popular, raising 100k CAD, double its 50k CAD goal. The Kickstarter is mainly for to fund the continuous development of the platforms, with the primary goals listed as ‘acceleration development’ for Pixelfed and Loops, and starting the development of messaging platform Sup. Sup is a planned encrypted messaging app that is supposed to compete with WhatsApp and Snapchat. Supernault has mentioned working on the project in the past, but it is unclear how far along the project is.
Supernault says that the operational costs for running all of his projects is now over 4000 USD per month. The large majority of people joining the flagship servers pixelfed.social and loops.video, which are both run by Supernault. Still, it seems like Supernault is not particularly interested in sharing out the load of users to other servers, saying that people unfamiliar with the fediverse want to join a a flagship instance. He also says that “using random servers to register on is very dangerous, because not all of them are as dedicated to this as I am, some of them don’t update frequently or handle mod reports as fast as we do.” Supernault is currently the only moderator for both the pixelfed.social server as well as the pixelfed.art server. He also says that Pixelfed.social needs to establish a mod team. One barrier to adding extra moderators is that Pixelfed does not have a specific ‘moderator’ role in the software, there is only the possibility to give someone full admin rights. Supernault says that he is working on adding such a feature.
The Pixelfed Kickstarter also lists a Pixelfed Foundation as its stretch goal. It is not particularly clear what such a Foundation would entail: the Kickstarter describes it as both a foundation and a corporation, as says that it “hopefully” would be a not-for-profit. Some of the potential work of the Pixelfed foundation would be to grow the Pixelfed and Loops social networks, and also support other developers in the wider fediverse ecosystem.
Tumblr has reconfirmed that it is working on connecting to the fediverse. In late 2022, Automatic CEO Matt Mullenweg said that the site was going to add ActivityPub support ‘soon’. Plans changed for Tumblr, including staff layoffs, and for a long time it was unclear if this plan was actually going to happen. In summer 2024, Tumblr announced that they would be working on moving the backend of Tumblr to WordPress. In an AMA this week, the company said that this migration of Tumblr to WordPress means that Tumblr can also use the plugins of WordPress, including the ActivityPub plugin. This means that people will be able to add ActivityPub to their Tumblr blogs. Not much is known about how this would work in practice.
The Analysis
Editor’s note: I wrote the section below before Supernault published his latest update on Kickstarter a few hours ago. In the latest update the Pixelfed Foundation is now moved towards a new stretch goal of 200k CAD. This changes my analysis, but I currently do not have the time to properly analyse and write about it before this newsletter will go out. I’ll write more about this next week.
Some more thoughts on Pixelfed:
I worry about the moderation side for Pixelfed, and specificially the flagship pixelfed.social. Pixelfed.social is now a server with over 200.000 monthly active users, and Supernault is the only moderator for the server. 1 moderator for over 200k active accounts is not a whole lot, to put it mildly. One of the main goals of the Kickstarter is to “expand the moderation, security, privacy and safety platforms”, and my hope is that the financial success of the Kickstarter can help get a bigger moderation team for the servers as quickly as possible.
One of the consistently most difficult aspects of fediverse platforms is the governance of the software. Mastodon has gotten a lot of pushback for its ‘Benevolent-Dictator-For-Life‘, and correspondingly, a lot of praise when Mastodon recently moved away from this model. For Pixelfed and Loops the power concentration into a single person is even more pronounced, with a single developer running two different platforms, two flagship servers as well as various other prominent fediverse projects such as fedidb. It shows the incredible amount of work that Supernault has contributed to the fediverse, but it also indicates the centralisation of power that has resulted from this. The Kickstarter promises a Pixelfed Foundation, but it does not say anything about how the Foundation will deal with governance. The short description of the Foundation mainly seems to be focused on financial sustainability and growth of fediverse projects. The section on the Pixelfed Foundation ends with a quote from Mastodon’s blog post: “The people should own the town square”, but it does not explain in any way how “the people” will get to “own the town square”.
Over on Bluesky, the short-lived TikTok ban in the US has put video front-and-center. As a response, people are starting to take Bluesky posts that contain video, and build a TikTok-like UI around it. Bluesky launched video feeds in their app last week, and SkyLight is a high-profile project to build a video-only UI for Bluesky posts. I’m curious if Pixelfed’s renewed prominence will lead to more interest in similar image-viewing fediverse clients that less bound to server platforms, whether that is Pixelfed, Mastodon or other fediverse platforms.
The dominance of Mastodon and microblogging over the wider fediverse has led to a situation where Mastodon and the fediverse get equated as mostly the same in coverage of larger news outlets. The growth of Pixelfed, and the mainstream attention that it brings now changes this dynamic. This Forbes article about Pixelfed is a good example, where the fediverse gets introduced from the perspective of Pixelfed instead of from a perspective of Mastodon.
The Kickstarter states an “Commitment to open source and open principles”, and says that “all of the source code for Pixelfed is licensed under the AGPL license and is publicly available on GitHub”. I am not clear why Loops is not mentioned here for a commitment to open source. Loops is not currently neither open source nor federating, according to the official Pixelfed account. While Supernault also says that he is “working on that”, I find it strange that Loops is not mentioned under the commitment to open source.
Building an encrypted messaging app is difficult, to put things mildly. Building an encrypted messaging as a solo developer, while also building an Instagram competitor as well as a TikTok competitor is just wildly optimistic. I fear that Supernault is spreading himself too thin here, committed to too many different products. Supernault’s shifting attention makes it difficult for him to ship features he has promised. Notable example of this is the Groups feature for Pixelfed, which Supernault has promised as coming “very soon” since summer 2023. His latest estimation for groups is now for Q2 2025.
Tumblr saying that they are working on their fediverse integration is great news for the fediverse. For a quite a while it seemed that Tumblr would not actually follow through on early announcements by CEO Mullenweg. The answer by Tumblr that ActivityPub support will depend on a plugin makes it plausible to me that Tumblr blogs will likely have to opt-in to connecting themselves to the fediverse by adding the plugin. So based on the limited information available it seems likely to me it will not be a situation where the fediverse instantly grows by millions of active users.
Its another massive week for Pixelfed, growing by another 100k active users and doubling their Kickstarter goal, raising over 100k CAD. Tumblr confirms they still intend to join the fediverse.
