A union that represents university professors and other academics published a guide on Wednesday tailored to help its members navigate social media during the “current climate.” The advice? Lock down your social media accounts, expect anything you post will be screenshotted, and keep things positive. The document ends with links to union provided trauma counseling and legal services.
The American Association of University Professors (AAUP) published the two page document on September 17, days after the September 10 killing of right-wing pundit Charlie Kirk. The list of college professors and academics who've been censured or even fired for joking about, criticizing, or quoting Kirk after his death is long.
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Clemson University in South Carolina fired multiple members of its faculty after investigating their Kirk-related social media posts. On Monday the state’s Attorney General sent the college a letter telling it that the first amendment did not protect the fired employees and that the state would not defend them. Two universities in Tennessee fired multiple members of the staff after getting complaints about their social media posts. The University of Mississippi let a member of the staff go because they re-shared a comment about Kirk that people found “insensitive.” Florida Atlantic University placed an art history professor on administrative leave after she posted about Kirk on social media. Florida's education commissioner later wrote a letter to school superintendents warning them there would be consequences for talking about Kirk in the wrong way. “Govern yourselves accordingly,” the letter said.
AAUP’s advice is meant to help academic workers avoid ending up as a news story. “In a moment when it is becoming increasingly difficult to predict the consequences of our online speech and choices, we hope you will find these strategies and resources helpful,” it said.
Here are its five explicit tips: “1. Set your personal social media accounts to private mode. When prompted, approve the setting to make all previous posts private. 2. Be mindful that anything you post online can be screenshotted and shared. 3. Before posting or reposting online commentary, pause and ask yourself: a. Am I comfortable with this view potentially being shared with my employer, my students, or the public? Have I (or the person I am reposting) expressed this view in terms I would be comfortable sharing with my employer, my students, or the public?”
The advice continues: “4. In your social media bios, state that the views expressed through the account represent your own opinions and not your employer. You do not need to name your employer. Consider posting positive statements about positions you support rather than negative statements about positions you disagree with. Some examples could be: ‘Academic freedom is nonnegotiable,’ ‘The faculty united will never be divided,’ ‘Higher ed research saves lives,’ ‘Higher ed transforms lives,’ ‘Politicians are interfering with your child’s education.’”
The AAUPthen provides five digital safety tips that include setting up strong passwords, installing software updates as soon as they’re available, using two-factor authentication, and never using employer email addresses outside of work.
The last tip is the most revealing of how academics might be harassed online through campaigns like Turning Point USA’s “Professor Watchlist.” “Search for your name in common search engines to find out what is available about you online,” AAUP advises. “Put your name in quotation marks to narrow the search. Search both with and without your institution attached to your name.”
After that, the AAUP provided a list of trauma, counseling, and insurance services that its members have access to and a list of links to other pieces of information about protecting themselves.
“It’s good basic advice given that only a small number of faculty have spent years online in my experience, it’s a good place to start,” Pauline Shanks Kaurin, the former military ethics professor at the U.S. Naval War College told 404 Media. Kaurin resigned her position at the college earlier this year after realizing that the college would not defend academic freedom during Trump’s second term.
“I think this reflects the heightened level of scrutiny and targeting that higher ed is under,” Kaurin said. “While it’s not entirely new, the scale is certainly aided by many platforms and actors that are engaging on [social media] now when in the past faculty might have gotten threatening phone calls, emails and hard copy letters.”
The AAUP guidance was co-written by Isaac Kamola, an associate professor at Trinity College and the director of the AAUP’s Center for Academic Freedom. Kamola told 404 Media that the recommendations came for years of experience working with faculty who’ve been on the receiving end of targeted harassment campaigns. “That’s incredibly destabilizing,” he said. “It’s hard to explain what it’s like until it happens to you.”
Kamola said that academic freedom was already under threat before Kirk’s death. “It’s a multi-decade strategy of making sure that certain people, certain bodies, certain dies, are not in higher education, so that certain other ones can be, so that you can reproduce the ideas that a political apparatus would prefer existed in a university,” he said.
It’s telling that the AAUP felt the need to publish this, but the advice is practical and actionable, even for people outside of academia. Freedom of expression is under attack in America and though academics and other public figures are perhaps under the most threat, they aren’t the only ones. Secretary of Defense Pete Hegseth said the Pentagon is actively monitoring the social media activity of military personnel as well as civilian employees of the Department of Defense.
“It is unacceptable for military personnel and Department of War civilians to celebrate or mock the assassination of a fellow American,” Sean Parnell, public affairs officer at the Pentagon, wrote on X, using the new nickname for the Department of Defense. In the private sector, Sony fired one of its video game developers after they made a joke on X about Kirk’s death and multiple journalists have been fired for Kirk related comments.
AAUP did not immediately respond to 404 Media’s request for comment.
Charlie Kirk Was Not Practicing Politics the Right Way
Thursday morning, Ezra Klein at the New York Times published a column titled “Charlie Kirk Was Practicing Politics the Right Way.” Klein’s general thesis is that Kirk was willing to talk to anyone, regardless of their beliefs, as evidenced by what he was doing while he was shot, which was debating people on college campuses. Klein is not alone in this take; the overwhelming sentiment from America’s largest media institutions in the immediate aftermath of his death has been to paint Kirk as a mainstream political commentator, someone whose politics liberals and leftists may not agree with but someone who was open to dialogue and who espoused the virtues of free speech.
“You can dislike much of what Kirk believed and the following statement is still true: Kirk was practicing politics in exactly the right way. He was showing up to campuses and talking with anyone who would talk to him,” Klein wrote. “He was one of the era’s most effective practitioners of persuasion. When the left thought its hold on the hearts and minds of college students was nearly absolute, Kirk showed up again and again to break it.”
“I envied what he built. A taste for disagreement is a virtue in a democracy. Liberalism could use more of his moxie and fearlessness,” Klein continued.
Kirk is being posthumously celebrated by much of the mainstream press as a noble sparring partner for center-left politicians and pundits. Meanwhile, the very real, very negative, and sometimes violent impacts of his rhetoric and his political projects are being glossed over or ignored entirely. In the New York Times, Kirk was an “energetic” voice who was “critical of gay and transgender rights,” but few of the national pundits have encouraged people to actually go read what Kirk tweeted or listen to what he said on his podcast to millions and millions of people. “Whatever you think of Kirk (I had many disagreements with him, and he with me), when he died he was doing exactly what we ask people to do on campus: Show up. Debate. Talk. Engage peacefully, even when emotions run high,” David French wrote in the Times. “In fact, that’s how he made his name, in debate after debate on campus after campus.”
This does not mean Kirk deserved to die or that political violence is ever justified. What happened to Kirk is horrifying, and we fear deeply for whatever will happen next. But it is undeniable that Kirk was not just a part of the extremely tense, very dangerous national dialogue, he was an accelerationist force whose work to dehumanize LGBTQ+ people and threaten the free speech of professors, teachers, and school board members around the country has directly put the livelihoods and physical safety of many people in danger. We do no one any favors by ignoring this, even in the immediate aftermath of an assassination like this.
Kirk claimed that his Turning Point USA sent “80+ buses full of patriots” to the January 6 insurrection. Turning Point USA has also run a “Professor Watchlist,” “School Board Watchlist,” and “Campus Reform” for nearly a decade.
“America’s radical education system has taken a devastating toll on our children,” Kirk said in an intro video posted on these projects’ websites. “From sexualized material in textbooks to teaching CRT and implementing the 1619 Project doctrine, the radical leftist agenda will not stop … The School Board Watch List exposes school districts that host drag queen story hour, teach courses on transgenderism, and implement unsafe gender neutral bathroom policies. The Professor Watch List uncovers the most radical left-wing professors from universities that are known to suppress conservative voices and advance the progressive agenda.”
These websites have been directly tied to harassment and threats against professors and school board members all over the country. Professor Watchlist lists hundreds of professors around the country, many of them Black or trans, and their perceived radical agendas, which include things like supporting gun control, “socialism,” “Antifa,” “abortion,” and acknowledging that trans people exist and racism exists. Trans professors are misgendered on the website, and numerous people who have been listed on it have publicly spoken about receiving death threats and being harassed after being listed on the site.
One professor on the watchlist who 404 Media is granting anonymity for his safety said once he was added to the list, he started receiving anonymous letters in his campus mailbox. “‘You're everything wrong with colleges,’ ‘watch your step, we're watching you’ kind of stuff,” he said, “One anonymous DM on Twitter had a picture of my house and driveway, which was chilling.” His president and provost also received emails attempting to discredit him with “all the allegedly communist and subversive stuff I was up to,” he said. “It was all certainly concerning, but compared to colleagues who are people of color and/or women, I feel like the volume was smaller for me. But it was certainly not a great feeling to experience that stuff. That watchlist fucked up careers and ruined lives.”
The American Association of University Professors said in an open letter in 2017 that Professor Watchlist “lists names of professors with their institutional affiliations and photographs, thereby making it easy for would-be stalkers and cyberbullies to target them. Individual faculty members who have been included on such lists or singled out elsewhere have been subject to threats of physical violence, including sexual assault, through hundreds of e-mails, calls, and social media postings. Such threatening messages are likely to stifle the free expression of the targeted faculty member; further, the publicity that such cases attract can cause others to self-censor so as to avoid being subjected to similar treatment.” Campus free speech rights group FIRE found that censorship and punishment of professors skyrocketed between 2020 and 2023, in part because of efforts from Professor Watchlist.
Many more professors who Turning Point USA added to their watchlist have spoken out in the past about how being targeted upended their lives, brought years of harassment down on them and their colleagues, and resulted in death threats against them and their loved ones.
At Arizona State University, a professor on the watchlist was assaulted by two people from Turning Point USA in 2023.
“Earlier this year, I wrote to Turning Point USA to request that it remove ASU professors from its Professor Watchlist. I did not receive a response,” university president Michael Crow wrote in a statement. “Instead, the incident we’ve all now witnessed on the video shows Turning Point’s refusal to stop dangerous practices that result in both physical and mental harm to ASU faculty members, which they then apparently exploit for fundraising, social media clicks and financial gain.” Crow said the Professor Watchlist resulted in “antisemitic, anti-LGBTQ+ and misogynistic attacks on ASU faculty with whom Turning Point USA and its followers disagree,” and called the organization’s tactics “anti-democratic, anti-free speech and completely contrary” to the spirit of scholarship.
Kirk’s death is a horrifying moment in our current American nightmare. Kirk’s actions and rhetoric do not justify what happened to him because they cannot be justified. But Kirk was not merely someone who showed up to college campuses and listened. It should not be controversial to plainly state some of the impact of his work.

Arizona State Police released footage of an incident between an ASU English professor, a reporter and cameraman from Turning Point USA that happened on Oct. 11. University president Dr. Michael Crow released a statement calling the men "cowards."
Jessica Johnson (FOX 10 Phoenix)