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The main use of Sora appears to generate brainrot of major beloved copyrighted characters, to say nothing of the millions of articles, images, and videos OpenAI has scraped.#OpenAI #Sora2 #Sora


OpenAI’s Sora 2 Copyright Infringement Machine Features Nazi SpongeBobs and Criminal Pikachus


Within moments of opening OpenAI’s new AI slop app Sora, I am watching Pikachu steal Poké Balls from a CVS. Then I am watching SpongeBob-as-Hitler give a speech about the “scourge of fish ruining Bikini Bottom.” Then I am watching a title screen for a Nintendo 64 game called “Mario’s Schizophrenia.” I swipe and I swipe and I swipe. Video after video shows Pikachu and South Park’s Cartman doing ASMR; a pixel-perfect scene from the Simpsons that doesn’t actually exist; a fake version of Star Wars, Jurassic Park, or La La Land; Rick and Morty in Minecraft; Rick and Morty in Breath of the Wild; Rick and Morty talking about Sora; Toad from the Mario universe deadlifting; Michael Jackson dancing in a room that seems vaguely Russian; Charizard signing the Declaration of Independence, and Mario and Goku shaking hands. You get the picture.


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Sora 2 is the new video generation app/TikTok clone from OpenAI. As AI video generators go, it is immediately impressive in that it is slightly better than the video generators that came before it, just as every AI generator has been slightly better than the one that preceded it. From the get go, the app lets you insert yourself into its AI creations by saying three numbers and filming a short video of yourself looking at the camera, looking left, looking right, looking up, and looking down. It is, as Garbage Day just described it, a “slightly better looking AI slop feed,” which I think is basically correct. Whenever a new tool like this launches, the thing that journalists and users do is probe the guardrails, which is how you get viral images of SpongeBob doing 9/11.


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The difference with Sora 2, I think, is that OpenAI, like X’s Grok, has completely given up any pretense that this is anything other than a machine that is trained on other people’s work that it did not pay for, and that can easily recreate that work. I recall a time when Nintendo and the Pokémon Company sued a broke fan for throwing an “unofficial Pokémon” party with free entry at a bar in Seattle, then demanded that fan pay them $5,400 for the poster he used to advertise it. This was the poster:

With the release of Sora 2 it is maddening to remember all of the completely insane copyright lawsuits I’ve written about over the years—some successful, some thrown out, some settled—in which powerful companies like Nintendo, Disney, and Viacom sued powerless people who were often their own fans for minor infractions or use of copyrighted characters that would almost certainly be fair use.


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No real consequences of any sort have thus far come for OpenAI, and the company now seems completely disinterested in pretending that it did not train its tools on endless reams of copyrighted material. It is also, of course, tacitly encouraging people to pollute both its app and the broader internet with slop. Nintendo and Disney do not really seem to care that it is now easier than ever to make Elsa and Pikachu have sex or whatever, and that much of our social media ecosystem is now filled with things of that nature. Instagram, YouTube, and to a slightly lesser extent TikTok are already filled with AI slop of anything you could possibly imagine.And now OpenAI has cut out the extra step that required people to download and reupload their videos to social media and has launched its own slop feed, which is, at least for me, only slightly different than what I see daily on my Instagram feed.

The main immediate use of Sora so far appears to be to allow people to generate brainrot of major beloved copyrighted characters, to say nothing of the millions of articles, blogs, books, images, videos, photos, and pieces of art that OpenAI has scraped from people far less powerful than, say, Nintendo. As a reward for this wide scale theft, OpenAI gets a $500 billion valuation. And we get a tool that makes it even easier to flood the internet with slightly better looking bullshit at the low, low cost of nearly all of the intellectual property ever created by our species, the general concept of the nature of truth, the devaluation of art through an endless flooding of the zone, and the knock-on environmental, energy, and negative labor costs of this entire endeavor.


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